GBIN is the globally unique number to identify brands. Why? To enable reliable machine-to-machine communication. This new, global standard for brand identification opens a whole new world of opportunities for data to be shared more efficiently and effectively between your internal systems and with your trade partners. […]
We’ll stop supporting Internet Explorer 11 starting July
Internet Explorer 11 has been outdated for years now. To ensure the best experience for our users, SyncForce needs to move on and decided to drop support for the old Microsoft browser. […]
SyncForce moves to Strijp-T, the innovation ecosystem of Eindhoven
SyncForce is proud to announce that on 24 April 2020 our office will move from Meerenakkerweg to the TQ Building on Achtseweg Zuid. Our new residence is in the heart of Strijp-T, Eindhoven’s breeding ground for design and innovation, where companies such as Van Berlo, CTOUCH and Additive Industries are located. […]
‘Innovation is externally driven, now more than ever’
Large organizations increasingly have the desire to become as agile as start-ups. The answer to this challenge might be an idea that has been around for a few decades: zero-based budgeting & resourcing. […]
The solution for sharing product images via GS1 GDSN
It’s always been a challenge for manufacturers to make sure product images are shared correctly on every external channel. A new level of complexity was recently added: selecting the right file names for images in GS1-GDSN Data Source. […]
Why your enterprise isn’t agile (and how you can fix it)
Large organizations increasingly have the desire to become as agile as start-ups. The answer to this challenge might be an idea that has been around for a few decades: zero-based budgeting & resourcing. […]
Why use value streams to design your system landscape?
Many businesses are facing the same dilemma on a production level that they used to have in sales and finance: should we go best of breed or integrated? Do we use different solutions for every process, or is there one system that covers everything? […]
The Connected Value Stream Model©
Many of our clients increasingly struggle with designing and maintaining their information flow and related system landscape. Digitisation of supply chains, marketing operations and sales (eCommerce) is the main driver behind this increasing complexity. […]
At Wavin, ETIM is not just a classification, but a way to communicate internally
Imagine offering 50,000 different products in 25 different countries. The products are defined by up to 4,000 features, including colour, diameter and material. This is the daily reality of Wavin, a manufacturer of plastic piping systems. The complexity of their product portfolio propelled Wavin to become one of the pioneers in ETIM. […]
Classifying is a pain – even Aristotle knew that
People prefer order over chaos. Classifying things helps us get a grip on the surrounding world. It’s been like that since ancient times when Aristotle classified every living creature known to man. […]
Computer says “all fields are filled” does not equal good data quality
When it comes to product information, manufacturers are often too obsessed with assessing the quality and efficiency of data, often resulting in false estimates. The quality of our data depends largely on the context. Also, we tend to confuse data completeness with data quality. […]
Why workflow-based PIM is not the solution for packaged goods manufacturers
Many PIM solution providers claim they can support product data business process with a workflow module. This may sound too good to be true. That’s because it is. […]
Dunlop Boots live with SyncForce in 106 days
Business software implementations sometimes seem to take forever, especially if they impact your business processes. Thanks to our proven implementation processes and experienced and certified implementation partners, we can get you up and running in less than 3 months. Also, our implementation success rate is 100%. […]
Why content syndication is the biggest digital challenge for packaged goods manufacturers
The two dominant forces in the world of packaged goods manufacturers today are globalisation and digitalisation. You might think that those two trends combined would result in a higher level of standardisation, for example in the way product information is shared. In reality, the opposite seems to be the case. […]
EU 1169/2011, How product labels lost their reputation as single source for nutrition facts
In the past, product labels were as truthful as could be expected. All you might need to know about a product would be right there, on the list of ingredients. Whenever someone needed to know about ingredients or allergens, required no more than a quick glance at the label. […]
Zwanenberg lowers the burden of collecting and sharing product information
“More product information, faster, to multiple channels. That is how we have been required to work increasingly over the past few years.” […]
Four reasons why omnichannel is not the Holy Grail for brand companies
Brands increasingly have the ambition to move away from a multichannel market strategy and embrace omnichannel instead. But what does it even mean? And how likely is it to operate in a true omnichannel way? […]
Holmatro grows company and brand with help from SyncForce
“We urgently needed just one ‘single version of the truth’”, is how Gert Jan Uijtdewilligen, Manager Business Development & Corporate ICT for Holmatro, explains the company’s situation a few years ago. “We have a broad product range and we’ve now gone from four to eight supporting languages, including Chinese. […]
How to be compliant with EU 1169/2011
Regulations like 1169/2011 can place an extra burden on your packaging and product team. What does this regulation mean exactly, who is affected by it and how can you make sure your organisation is fully compliant? […]